WHO WE ARE?
48 Years of Excellence
Established in 1976 by the visionary Emirati entrepreneur Sultan Al Owais, United Foods Company became a pioneer by inaugurating the first refinery for edible oils and fats in the GCC countries. Over the years, the company has evolved into the foremost manufacturing entity for oils and fats in both the UAE and the GCC region.
Aseel: Charting the Culinary Frontier since 1976
Our journey took a groundbreaking turn when we became the Gulf region’s first oil refinery, driven by a profound vision to meet the growing needs of the Middle East’s population. In 1976, we introduced our very first brand, Aseel, which soon became the heart and soul of United Foods. Initially, Aseel focused on providing top-notch cooking oil and vegetable ghee, gradually expanding to offer a wide array of fats and oils.
Brands in Harmony
As time passed, United Foods Company introduced a lineup of superior brands that have become household names: Nawar, Safi, Mumtaz, and Super Sun. These brands, like the instruments in a symphony, come together to create a diverse range of fats and oils that cater to the ever-evolving tastes of our discerning customers.
fats & oils leader
Through decades of dedication and innovation, we have risen to a position of leadership in the fats and oils industry in the Middle East. Our commitment to quality knows no boundaries, leading us to export our exceptional products to 68 countries around the world.
Fulfilling Culinary Excellence
As we continue to grow, our mission remains unwavering – to bring you not just products but experiences that pay homage to tradition, elevate flavors, and create lasting memories. Join us in savoring the legacy of United Foods Company, where the past, present, and future converge in every delicious bite.
Our Values
Our Vision
To provide quality products to our consumers – products that are safe, nutritious, healthy, and full of flavor. We commit to obtain utmost customer satisfaction at the most reasonable price.
Our Mission
To be a leading food company in the region that offers quality food solutions to our customers while always being guided by our responsibility to society and the environment.
Our Values
Integrity, Excellence, Innovation, & Social Responsibility. Our core values guide our processes to always ensure we meet customers’ expectations.
gET TO KNOW US
Our Leadership
In the realm of leadership, visionaries guide the way, fostering growth and innovation. A great leader inspires, empowers, and steers a collective journey toward success